By far one of my favorite clients and projects has been Evolve Fitwear and their amazing owner, Kyla. Evolve FITwear sells the best brands in yoga & activewear online. Through a serendipitous meeting, we found one another and I’ve had the pleasure of leveling up Evolve’s design ever since! Leading the rebranding and design of Evolve has helped exponentially increase sales and brand recognition. As creative director, my duties included: branding, graphic design, web design, apparel design, email design & coding, product photography, lifestyle styling, layout design& photography, and social media management & content creation.
Rebrand efforts generated 400% increase in revenue
Writing & Directing
Location & Talent Scouting
Directed and developed all visual communications, including digital, print, and elevated storytelling (i.e. UX/UI design, video, photography, apparel, print)